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Tell us about what inspired you to get into the Fashion Industry?

Johnny Depp in the 1993 film ‘Benny and Joon‘. Johnny has been my fashion icon since I can remember. From his everyday looks to the red carpet, I’ve always worshipped his style. Though I had always had a love for fashion, I also drew illustrations at a young age before getting into designing. It wasn’t until about grade 11 when I began to think about being a Fashion Stylist. From there, I took the next step – I attended JCI’s Fashion Business and Creative Arts Program where I got my first taste of what it would be like to be a Fashion Stylist. I haven’t looked back since!

How would you describe your sense of style? My style is very eclectic- it can go from Boho to 90’s to dressing like a 12-year-old boy. It depends on my mood.

Name an essential closet piece every person should have. Levi 501’s and an oversized denim or leather jacket. I have various versions of each because I wear them to death.

Are there any current trends you’re feeling at the moment? The 60’s and 70’s- especially bell bottoms, suede and corduroy.

Can you tell us about what you do as a Fashion Stylist Assistant? I work as a Second Assistant for Fashion Stylist Luisa Rino. I began working for her after I returned to Vancouver from an overseas trip to Europe. As a Stylist Assistant, you learn a lot- from the smallest tedious tasks such as steaming, taping and hanging certain garments to being on set, dressing models and organizing outfits. It also requires working long days and weeks, but for someone like me, this is far better than working 9 to 5. A few more tasks you do as a Stylist Assistant include picking up and returning garments for photo shoots and doing lunch and coffee runs (this task is something people are shocked to hear about, but someone has to to do it). There are many aspects of the job that aren’t too glamorous, but finishing off a project makes it worth it!

Tell us about your experience at JCI? Did you have any favorite moments? The Fashion Business and Creative Arts Program was very in depth. It taught me many things including entrepreneurship, marketing, history, styling and more. It opened my mind up to every aspect of the industry. My favorite moments were the end-of-the-year fashion show and the editorial photo shoots we created for our styling projects. Having styling teachers like Joan and Sunja really helped because they taught me to be professional and to always be creative and unique.

What advice do you have for a newly-graduated Fashion student. This may be very cliche, but it’s all about taking risks, jumping in, and not worrying whether or not things will work out.

What projects can we expect from you in the next few years? You can expect to see further advancement in my Wardrobe Consulting/Fashion Styling career and a possible partnership for an interior decorating business currently in the works! _______________________________________________________________

Keep up with Cheyenne:

Website: Instagram: @cheyennehoffman _______________________________________________________________

JCI’s Fashion Business & Creative Arts Diploma Program provides students with a comprehensive overview of the fashion industry, combining creative and business elements. This diverse approach gives our grads a distinct advantage both in knowledge and skill.


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