Fashion Branding & Creative Commerce Program

Build the brand.
Drive the strategy. Own the market.

You don't want to make the clothes. You want to build the brand that sells them, grows them, and makes people care about them. That's what FB+CC is for.

This program sits at the intersection of creative thinking and commercial strategy. You'll develop brand concepts and positioning, build marketing campaigns across digital and retail channels, work with real e-commerce platforms, and learn how the fashion business operates—buying, pricing, distribution, supply chain, and the numbers behind it all.

You'll work in Adobe, build on Shopify, and produce the kind of portfolio—campaigns, brand assets, creative direction decks, digital lookbooks—that gets you hired in marketing, e-commerce, and brand roles from day one.

Skills You’ll Develop

11 Months

Train in-person at our Vancouver campus. This program runs 2.5 days per week, with schedule options designed for busy lives.

Class Size

Maximum 20 students per class.

Diploma

Graduate with a Diploma in Fashion Branding & Creative Commerce and be prepared for roles in branding, marketing, and creative direction.

Hours

900 hours of instruction
48 hours practicum
45 weeks of education

$19,900

Financial aid, scholarships, and flexible payment plans available—our team can walk you through your options.

Styling

Brand, e-commerce, and editorial styling for campaigns and shoots

What You’ll Learn


The first module builds your industry knowledge and creative strategy foundations. You'll study how the global fashion industry is structured across luxury, mass, fast fashion, and DTC. You'll learn consumer behaviour, trend lifecycles, marketing strategy, PR and influencer marketing, and the fundamentals of branding and visual identity. You'll also develop enough illustration and design literacy to communicate confidently with production and creative teams.

Module 1: Brand Culture


The second module is where strategy becomes execution. You'll build full brand concepts, launch e-commerce stores on Shopify, develop retail operations and assortment strategy, work with digital analytics, and produce visual content and campaigns. Styling is part of it too — brand styling, e-commerce styling, and editorial shoots for brand campaigns.

By the end, you have a portfolio that looks like a working brand strategist built it. Because you did.

Module 2: Creative Commerce


Skills You’ll Develop

Brand Strategy

Brand positioning, identity, storytelling, and creative direction

Consumer Intelligence

Behaviour analysis, trend forecasting, market data

Marketing & Comms

Digital campaigns, social media strategy, PR, influencer marketing

Digital Tools

Adobe Suite, analytics platforms, content production

E-Commerce & Retail

Shopify, omnichannel strategy, buying, pricing, and distribution

Styling

Brand, e-commerce, and editorial styling for campaigns and shoots

Industry Practicum

FB+CC includes a 48-hour industry practicum in a real brand or business environment. Recent placement areas include social media marketing, e-commerce, editorial, and brand operations.

Some fashion industry experience is recommended before enrolling—if you've worked in retail, marketing, or a creative role, you'll hit the ground running.

Roles You’re Prepared For

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Meet Your Instructors

Monet Goode

Monet is a lifelong educator with a passion for creating accessible, engaging learning experiences. Known for a calm, encouraging teaching style, Monet believes that growth happens when learners feel both challenged and supported.

Emmett Marsh

Emmett is a detail-oriented instructor who’s spent the past decade helping people develop new tools, habits, and mindsets. Their approach is clear, practical, and always infused with curiosity and care.

Eleanor Parks

Eleanor's background spans education, coaching, and creative development. With a strong focus on process and progress, Eleanor helps learners move from where they are to where they want to be—one step at a time.


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